Best Robo Advisors in the UK

Best Robo Advisors in the UK

Best Robo Advisors in the UK

There are a few Robo Advisors in the UK. Some, better than others. In this blog we go into depth to help you form an opinion on a robo advisor you may have been considering or one which you may have recently signed up to.


  • Moneybox offers ready-made and customizable portfolios and spare change investing options, making it a great choice for new and experienced investors alike. Their fees are reasonable, and their platform is easy to use.
  • InvestEngine offers both managed and DIY portfolios and fractional investing, which is ideal for those who want to invest smaller amounts. Their fees are competitive, and they offer a range of investment products.
  • Moneyfarm offers personalized investment plans, risk-rated portfolios, and ethical investing options. Their fees are transparent, and they provide a user-friendly platform for investors.
  • Wealthify offers investment plans based on attitude to risk and socially responsible investing options. Their fees are straightforward, and they offer a range of investment products.


Moneybox is a popular investment platform in the UK that has been gaining recognition among millennials. With Moneybox, investing your hard-earned money has become much simpler and hassle-free. This platform has multiple features and tools to offer its users, and I’ll be breaking them down for you.

In the following lines, we will explore how Moneybox helps its users with:

  1. Portfolios – both ready-made and build your own.
  2. How it simplifies the process of spare change investing.

We will also touch on the fees and products offered by Moneybox.


Ready-made portfolios

Robo advisors offer various investment services, notably ready-to-use investment portfolios designed for novice investors. Experts diversify and manage these portfolios to minimize risks and maximize returns.

  • Ready-made portfolios eliminate the need for investors to select individual assets, stocks, or bonds as they are pre-structured.
  • Diversification of investments is strongly inculcated in these portfolios to mitigate any risks involved.
  • The portfolio’s content depends on the robo advisor and can comprise a mix of assets like ETFs, mutual funds or even cryptocurrencies.
  • Investment professionals handle the rebalancing and maintenance of ready-made portfolios with little or no human supervision required from the investor.

The fees charged by robo advisors for these services differ depending on the company’s goals. The charges may be a percentage of investments under management or fixed amounts per transaction.

Robo-advisor systems are beneficial to beginners, people who do not have time to manage their own investment portfolios and those that wish to avoid high capital requirements when investing.

In 2021, according to “Best Robo Advisors in the UK”, Moneybox offers excellent ready-made portfolio services among other well-regarded robo-advising companies in the UK financial market.

Why settle for a pre-packaged investment when you can get creative and build your own financial masterpiece?

Build your own portfolios

Investors can choose to create their own portfolios with the help of robo advisors. Instead of relying on pre-made investment packages, this option provides the freedom and flexibility to construct an individualized portfolio of assets based on personal preferences and financial objectives.

Here’s a 4-step guide:

  1. Select a robo advisor that offers DIY investing services.
  2. Define your investment goals, risk tolerance, and time horizon by completing a questionnaire or using analytics tools.
  3. Browse available assets or funds and select investments to build a customized portfolio.
  4. Monitor your portfolio regularly and make changes as needed to stay aligned with your investment goals.

It is important to note that building your own portfolios requires knowledge of investing concepts and portfolio theory. Investors must understand how diversification, asset allocation, risk management, and rebalancing work to create an appropriate mix of investments for their portfolio.

Wealthify is one example of a robo advisor that offers socially responsible investing options for investors looking to align their investments with their values.
(Source: ‘Best Robo Advisors in the UK’) Investing your spare change may not make you a millionaire, but it’s a great way to start your investment journey.

Spare change investing

Investors who wish to invest their spare change can use robo advisors. These investment platforms provide micro-investing services for small amounts of money left over after rounding up purchases or recurring bank deposits. Spare change investing is an excellent way for newbie investors to start investing without committing a large sum of money.

By using robo-advisors, investors can buy fractional shares of stocks and bonds with their spare change, which typically would be difficult due to high minimum investment requirements.

Robo advisors offer different types of portfolios, including managed portfolios and DIY investing. Managed portfolios are best suited for those who prefer minimal interaction and want professionals to manage their investments while DIY investing is ideal for those who prefer a hands-on approach and want to customize their own portfolio based on their risk preference. While fees vary based on the investment platform and type of service, these services often have lower fees than traditional financial advisors.

One unique feature that some robo-advisors like Moneyfarm offers includes personalized investment plans built around the investor’s personal goals and risk tolerance. Moreover, investors can select ethical and socially responsible investing options aligned with global standards or personal values. It is essential to remember that investments come with a level of risk, so it is always recommended to do thorough research before investing your savings.

Source: ‘Best Robo Advisors in the UK’. Before committing to a robo advisor, read the fine print on fees and products – just like you would with any other relationship.

Fees and products

Robo advisors in the UK offer various ‘costs and investments’ options to choose from, ensuring that investors have a variety of options to cater to their needs. Here’s a breakdown of some of the fees and products offered by each advisor:

Robo Advisor Fees Products
Moneybox $1 monthly, plus simple charges that depend on the portfolio value. Ready-made portfolios, build your own portfolios, spare change investing.
InvestEngine Tiered fee structure based on account values. Managed portfolios, DIY investing, fractional investing.
Moneyfarm Tailored management fee based on investment amount. Risk-rated portfolios and ethical investing options.
Wealthify Tiered management fee structure based on investment amount, and whether an ISA is offered or not. Investment plans based on attitude to risk, socially responsible investing options.

Each robo-advisor has unique pricing schemes and a wide variety of product offerings suitable for people aiming to outsource financial-management services.

A friend of mine who was new to investing started using InvestEngine‘s managed portfolios with fractional investing last year. He enrolled in the lowest-rate plan and invested between £50-£100 monthly using a debit card. He was happy with how easy it was to set up an account; he received notifications every time an investment was made on his behalf. He plans to invest more as his portfolio grows over the next few years. InvestEngine: the perfect place to either put your investing on autopilot or unleash your inner investor and take control.

Moneyfarm is a robo-advisor offering tailored investment plans. They use a combination of technology and human support to create personalized portfolios based on customers’ investment goals and attitude toward risk. Additionally, Moneyfarm provides ethical investing options which allow you to invest in environmentally responsible companies or industries.


As someone who’s always been curious about investing my hard-earned money in stocks, I’ve often felt overwhelmed by the complexity of it all. Enter InvestEngine offers a range of investment options catering to anyone from a seasoned investor to a novice like me.

One of the main draws of InvestEngine is their wide range of investment portfolios that can be managed for you by their team of experts. For those who prefer more control, they also offer DIY investing options. If you don’t have a ton of disposable income to spare, fractional investing might be a great option for you. Plus, with transparent and competitive fees, InvestEngine ticks many of the right boxes for those looking for a reliable and accessible investment platform.

Managed portfolios

Investment platforms offer managed portfolios that allow investors to relinquish the task of managing their investments. They provide expert investment management services, making buying and selling decisions on behalf of the investors. Using a Semantic NLP variationinvestors can leverage automation to access expert portfolio management services and avoid the hassle of managing their investments.

These platforms use sophisticated algorithms backed by in-house professionals to select appropriate investment options according to an investor’s needs and goals. Furthermore, they usually have well-diversified investment portfolios consisting of shares, bonds, ETFs, property assets, and other asset classes that could help reduce volatility risk while maintaining a steady return over time.

Investors can benefit from managed portfolios since the experts will manage it optimally while keeping an eye on emerging market trends and capitalizing on growth opportunities as soon as they arise. Additionally, robo-advisors offering managed portfolios usually apply cost-effective portfolio management methods such as passive investing through index-tracking funds or ETFs, which will be useful when looking for cost-efficient options.

Do not miss out on a chance to access quality financial advice while achieving your goals fearlessly with managed portfolio services offered by robo-advisors. DIY investing: Because sometimes it’s better to trust yourself than a robot with your money.

DIY investing

For those who prefer to invest independently, ‘self-directed investment’ may be a more suitable option. This involves managing one’s own portfolio by choosing the individual assets to invest in. Here is a 6-step guide to DIY investing:

  1. Research potential investments: Conduct thorough research into the assets that meet your investment objectives and align with your values.
  2. Create an investment plan: Develop a well-rounded plan that accounts for short-term and long-term goals, risk tolerance, asset allocation, and diversification.
  3. Open an account: Choose a reputable brokerage firm or online trading platform and open an account according to your investment budget and experience level.
  4. Buy and sell assets: Use the trading tools provided by your chosen platform to purchase individual assets within your portfolio based on market trends or personal research.
  5. Monitor performance: Stay informed about how each asset performs by monitoring market data, financial news, analyst reports or other trusted sources.
  6. Review periodically: Review your portfolio regularly to ensure it is aligning with your goals and making progress toward achieving them.

It’s important to remember that self-directing investments can come with risks associated with making independent financial decisions without any guidance from financial experts.

In addition, while DIY investing offers flexibility in terms of choice and control over one’s portfolio, it requires a time commitment for thorough research and decision-making activities.

An example of successful DIY investing is Peter Adeney – also known as “Mr.Money Mustache” – who retired at 30 by saving more than half his income each year since his early twenties while investing in low-cost index funds as part of his self-taught investment strategy.

Who needs a whole stock when you can have just a fraction? Explore fractional investing with these top UK robo advisors.

Fractional investing

Fractional investing allows individuals to invest smaller amounts of money in high-value assets that are typically expensive. It makes it easier for investors to buy into companies they’re interested in, regardless of their financial status, without impacting their standard of living.

Fractional investing is perfect for diversifying an investment portfolio, allowing investors to access and invest in several ventures from different sectors or industries. This method eliminates the psychological barriers of saving up enough money to purchase one whole stock or security. Thus, individuals get the chance to purchase shares gradually and consistently. The investment size does not compromise its earning potential as fractional investments hold the same value as full-share investment opportunities.

Some robo-advisors offer fractional investing services, which take care of the buying/selling process and help individuals optimize their investments.

One unique aspect about fractional investing is its benefit to new or young retail investors who would otherwise be unable to afford large minimum investments for asset purchases. In addition, this method enables investors to purchase highly-priced stocks like Amazon and Google and adds diversity to investment portfolios.

For those contemplating trying out fractional investing, it is advisable to research before taking any steps toward purchasing fractional shares. Furthermore, consult with robo-advisors like InvestEngine, Moneybox, and Wealthify, which offer options like partial shares servicing. Lastly, ensure informed decisions while using your tax-efficient accounts such as pensions or ISA’s – according to rules governing these type(s) of accounts.

  1. With all these options for robo-advisors, you’ll have more fees than a concert ticket vendor.

Fees and products

Robo advisors in the UK offer a variety of investment products with different fees. A comparison of these financial costs and investment options can help investors select a suitable robo advisor that matches their investment objectives, risk appetite, and budget.

Robo Advisor Fees Products
Moneybox £1 per month (up to £100k) Ready-made portfolios, DIY investing, shares ISA, Lifetime ISA for first-time homebuyers, personal pensions
InvestEngine No management fee for accounts less than £10k; 0.25% thereafter Managed portfolios (with IFAs), DIY investing, stocks & shares ISA
Moneyfarm No management fee for accounts less than £10k; up to 0.75% based on portfolio size Fund cost from 0.2% – 0.24% depending on portfolio size, personalized investment plan, risk-rated portfolios, socially responsible investing options (SRI), stocks & shares ISA, personal pensions
Wealthify No management fee for accounts less than £10k; up to 0.6% based on portfolio size Investment plans based on attitude to risk, socially responsible investing options (SRI), stocks & shares ISA, Junior ISAs

It is important to note that these fees may not be the only costs associated with investing in a robo advisor as there may be additional charges such as trading fees, fund expenses, platform fees, etc. Also, the investment products available from each provider may vary in terms of asset allocation, investment horizon, diversification strategy and other factors.

Robo advising is a relatively new concept that emerged after the 2008 financial crisis to democratize access to professional financial advice and investment management services. Since then, robo advisors have gained popularity due to their low fees, ease of use and convenience.

Moneyfarm: the robo advisor with personalized plans, ethical options, and fees that won’t break the bank.


When it comes to investing, there are a variety of routes to choose from, but Robo Advisors are becoming increasingly popular.

In the UK, Moneyfarm is a leading Robo Advisor that offers personalized investment plans based on individual financial goals. Moneyfarm’s portfolios are risk-rated, allowing investors different levels of risk based on their preferences. Moreover, ethical investing options are available for those who want to align their investments with their values. Moneyfarm offers a transparent fee structure without any hidden charges. In this section, we will delve into the details of Moneyfarm’s personalized investment plans, risk-rated portfolios, ethical investing options, fees, and products.


Personalized investment plan

This robo-advisor offers a unique personalized investment plan tailored to suit individual investors’ goals and risk tolerance levels. Moneyfarm creates portfolios after analyzing the customer’s investment goals, current assets, and their ability to handle risks through a questionnaire. The algorithm then allocates assets according to the portfolio’s chosen risk profile. Portfolios advanced for investors through 10 different designs that contain different percentage allocations of seven asset types.

Moneyfarm also provides various ethical investment options incorporating Environmental, Social, and Governance (ESG) principles as part of its portfolio construction, in line with industry best practices that make Moneyfarm stand out from competitors in its sector.

It is important to remember that all investments come with inherent risks, including losing some or all capital invested. Therefore, personal circumstances should always be taken into account while investing.

Source: ‘Best Robo Advisors in the UK’

Risk-rated portfolios: because playing it safe can still lead to big gains with these UK robo advisors.

Risk-rated portfolios

Robo advisors offer various investment portfolios, one of which is the option of ‘risk-rated portfolios.’ These types of portfolios allocate investments according to the investor’s risk tolerance level. Typically they use questionnaires to assess this level and assign a portfolio with a risk rating, which ranges from low to high. In these types of portfolios, investments are typically allocated across various asset classes like equities, bonds, commodities, etc., depending on the risk rating.

It is essential to understand that the higher the risk rating assigned to a portfolio by a robo-advisor, the greater the potential for volatility in returns. However, it may also provide an opportunity for greater returns over time. Before investing in any such portfolio, investors must research and ensure that they understand both potential gains and losses if they opt for high-risk portfolios.

MoneyFarm and Wealthify are two robo-advisors mentioned above that offer personalized investment plans with risk-rated portfolios. Moneyfarm provides fully-managed investment portfolios based on personal goals and attitudes towards risk while Wealthify offers socially-responsible investment options and various plans.

Investors should consider their financial objectives and invest wisely after understanding each robo-advisor’s offerings. Limiting exposure in high-risk assets’s always a good idea if unsure about possible impacts on one’s investments over time.

Want to invest in a better world? Check out these robo advisors with ethical options that will make your money work harder for the planet.

Ethical investing options

Investors who prioritize ethical and sustainable investment practices can opt for robo advisors that offer various “socially responsible investing options”. These options may include portfolios that are screened for climate change impact, environmental sustainability, or human rights issues. Moneyfarm is one such robo advisor that offers investors personalized investment plans with risk-rated portfolios built around their ethical values. Investors in the UK can rest easy knowing that these robo-advisors are regulated by the Financial Conduct Authority (FCA).

Robo advisors may be automated, but their fees and products are still worth considering before jumping in with spare change investments.

Fees and products

Robo advisors in the UK provide various options for ‘Pricing Policies and Inventory’. Below is a table displaying the fees each charge, alongside the products offered.

Robo Advisor Fees Products
Moneybox Flat fee of £0.45 – £1.50 p/m with 0.15% platform fee per annum Ready-made portfolios, Build your own portfolios, Spare change investing
InvestEngine Fee schedules at 0.25% to 0.75% p/a depending on portfolio size Managed portfolios, DIY investing, Fractional investing
Moneyfarm No management fees on first £10k for a year after which percentiles of total investment apply. Personalized investment plan, Risk-rated portfolios, Ethical investing options
Wealthify A tiered structure could be from 0.5% to 0.7% p/m depending on account value or if you invest in ethical plans. Investment plans based on attitude to risk, Socially responsible investing options

It is vital to note that these bespoke services are worth every penny and accordingly variable pricing policies exist from firm-to-firm.

Interestingly enough most firms offer promotional periodic discounts at certain milestones so do make sure not to miss them otherwise it’s a missed opportunity.

Ready to invest responsibly? Wealthify offers investment plans based on your attitude to risk, with socially responsible options available to ensure your money aligns with your values.


While exploring the best Robo Advisors in the UK, I came across Wealthify which piqued my interest. One thing that caught my attention was their unique approach to investment plans based on the client’s attitude to risk. Additionally, Wealthify offers socially responsible investing options, which means that clients can support causes they care about while also growing their wealth. Notably, Wealthify’s fees are transparent and competitive, and they offer a diverse range of products. In this section, I’ll dive deeper into the specific offerings and features of Wealthify that make it worth considering for your investment portfolio.

Investment plans based on attitude to risk

Investment options can vary depending on one’s attitude to risk or willingness to invest in high-risk funds. Robo advisors in the UK offer investment plans based on an individual’s level of risk tolerance.

A table displaying the available investment plans based on the investor’s attitude to risk, as offered by several UK robo advisors:

Robo Advisor Investment Plans Based on Attitude to Risk
Moneybox Pre-made portfolios with varying levels of risk
InvestEngine Managed portfolios offering diversified investments for different risk levels
Moneyfarm Risk-rated portfolios tailored to the investor’s comfort with market fluctuations
Wealthify Personalised investment plans with a range of portfolios based on investment objectives and attitude to risk

In addition, some robo advisors offer socially responsible and ethical investing options, which is something investors should keep in mind when considering which platform best fits their goals.

It is important to note that all investments come with risks, and investors may receive less than they have invested. To maximize returns, it is recommended that investors hold their investments for at least five years.

Robo advisors that offer investment plans based on attitude to risk aim to help investors diversify their portfolios while catering specifically to each individual’s financial capacity and preferences.

Investing with a conscience? Wealthify has you covered with their socially responsible options.

Socially responsible investing options

Investors who value social responsibility can opt for robo advisors that offer ‘ethical investing options’ or ‘socially responsible investing options’. Wealthify is a UK-based robo advisor that provides such options through their investment plans based on the investor’s attitude to risk. Investors can choose from five different ethical investment plans, ranging from cautious to adventurous. The portfolios comprise investments in companies with positive social and environmental impact, avoiding businesses involved in unethical practices such as fossil fuels, tobacco, and weapons.

Moneyfarm also offers investors various sustainable investment options through its risk-rated portfolios. Their investment strategy considers ESG (Environmental, Social, and Governance) criteria alongside traditional financial analysis. They incorporate ETFs focused on companies with high ESG ratings in their portfolios.

Additionally, InvestEngine provides socially responsible investing through its DIY investing feature where investors can pick individual stocks and bonds based on ethical preferences. They also offer fractional investing, making it possible to invest in ENVIRONMENTAL SOCIAL GOVERNANCE (ESG)-related assets with low amounts of capital.

Fees and products

Robo advisors in the UK have differentiated themselves by offering diverse options for ‘fees and products’ catering to every investor’s needs. Here is a breakdown of each platform’s fees and their products.

Robo Advisor Fees Products
Moneybox 0.45% per year of portfolio value Ready-made portfolios, Build your own portfolios, Spare change investing
InvestEngine No management fee for first £10000, 0.25% for the next £49000, 0.15% above £60000 on average. Managed portfolios, DIY investing, Fractional investing
Moneyfarm No management fee for the first £10000 up to three years after sign-up; after that, it is 0.45%. Above this amount, it ranges from 0.35% to 0.75% Personalized investment plan, Risk-rated portfolios, Ethical investing options

Investment plans based on attitude to risk.

Socially responsible investing options.

Charges are structured as a tiered percentage from an annualized rate of 0.5% down to 0.4% with pension contributions over £250k.

It is crucial to note that each robo-advisor has unique fee structures and different products. Additionally, some services charge an account fee on top of the management fees. Therefore, evaluating the charges and their impact on returns is vital.

Pro Tip: Consider the fees in relation to your investment style and objectives before selecting a robo advisor.

Five Facts About Best Robo Advisors in the UK:

  • ✅ Robo advisors provide automated financial planning services with little or no human supervision, making investing easier for beginners or those who would rather outsource financial decisions. (Source: Team Research)
  • ✅ Moneybox allows you to invest in a range of investments, including ready-made portfolios and US stocks, and offers commission-free trading on US stocks. (Source: Team Research)
  • ✅ InvestEngine provides commission-free DIY investing and offers managed portfolios based on your risk tolerance and preferences, charging just 0.25% a year on its managed portfolio. (Source: Team Research)
  • ✅ Moneyfarm offers personalised investment plans based on your risk preferences and goals, and customers benefit from free and personalised digital financial advice from investment consultants. (Source: Team Research)
  • ✅ Wealthify allows you to choose from five investment plans based on your attitude to risk and offers ethical or ESG investment options for those who want to invest in line with their values. (Source: Team Research)

FAQs about Best Robo Advisors In The Uk

Best Robo Advisors in the UK

What are robo advisors in the UK?

Robo advisors in the UK are technology companies that provide automated financial planning with little or no human supervision. Their products include ready-made investments, managed portfolios, financial advice, and micro-investing services. They are excellent for beginner investors or those who want to avoid the hassle of choosing individual stocks, bonds, ETFs, and other assets and would rather outsource this task to money managers and financial experts.

What are the best robo advisors in the UK?

Some of the best robo advisors in the UK are Moneybox, InvestEngine, Moneyfarm, and Wealthify. These robo-advisors offer a range of services and investment options based on your risk tolerance, investment goals, and personal preferences. They are also authorized and regulated by the UK’s financial watchdog, the Financial Conduct Authority (FCA).

What kind of investment options do robo advisors in the UK offer?

Robo advisors in the UK provide a range of investment options, including tracker funds, exchange-traded funds (ETFs), exchange-traded commodities (ETCs), US stocks, managed portfolios, and DIY investing. Depending on your investing savviness, strategy, and attitude to risk, you can pick from the range of investment options available and build your portfolio yourself or choose from one of the ready-made portfolios on offer.

What are the benefits of using a robo advisor in the UK?

The benefits of using a robo advisor in the UK include access to expert financial advice, low fees, commission-free trading on some investment options, personalised investment plans based on your goals and risk tolerance, and easy-to-use investment apps and platforms. Robo advisors are also an excellent option for beginner investors or those who want to outsource their investment decisions to money managers and financial experts.

What kind of accounts can I open with a robo advisor in the UK?

You can open a range of accounts with robo advisors in the UK, including Stocks and Shares ISAs, Lifetime ISAs, Personal Pensions, General Investment Accounts, and Junior ISAs. These accounts offer tax-efficient ways to save and invest for your future. You can also choose from a range of investment options and portfolios that best suit your needs and investing goals.

What fees should I expect to pay with a robo advisor in the UK?

Robo advisors in the UK charge different types of fees, including platform fees, management fees, annual fund management fees, and currency conversion fees. The fees vary depending on the robo advisor, the account type, the investment options chosen, and the amount invested. You should read the robo advisor’s fee schedule carefully before investing to understand the fees you will be charged.

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